Jacqueline Lennon: How An Experienced Real Estate Broker Can Help You Get Top Dollar In A Difficult Housing Market

Amir Bakian
4 min readMay 30, 2023

Learn how Jacqueline Lennon leverages her wealth of experience and intimate knowledge of South Orange County to guide her clients through a more complex market and maximize their investments.

Real estate investments can be overwhelming, especially when you are deciding to sell. Hiring a real estate broker can be the best decision to guide you through this process, especially during a time when markets are more complex.

The most effective brokers possess an intimate knowledge of a specific area, they offer invaluable guidance and ensure that your nest egg is in the best hands.

Jacqueline Lennon, one of South Orange County’s top producers and owner of Sea to Canyon Properties shares with us her expertise, and experience as a real estate broker that goes beyond the transactional relationship of selling or buying a house.

One of the most significant factors to consider while buying or selling a house is the location. This process can be quite overwhelming, but an experienced real estate broker who has intimate knowledge of the area can make it immensely easier.

“South Orange County is more than my hometown; it’s part of my family’s identity. We value the diversity of its landscape, from the rolling hills to the beaches. My extensive knowledge of each location’s unique qualities helps me attract the buyers who will most appreciate the home and pay top dollar.”

Understanding if you have found a seasoned broker means they are well-versed in the area they cover and beyond. They have a deep understanding of each area’s unique features, such as proximity to essential amenities like schools, hospitals, grocery stores, and dog parks, among others.

“Even before I began working in the real estate industry. I would attend open houses and familiarize myself with the local neighborhoods. People in the area soon started calling me for advice on the floor plans found in each neighborhood. This made me understand that my interests were unique, and skills like this were integral to interested buyers”, shares Jacqueline.

With that knowledge, a broker can recommend the neighborhoods most suited to each client given their preferences and budget, enabling them to make an informed decision that best matches their needs.

While knowing an area is a great asset, it is also very important to know that the broker has a good reputation closing deals in that area.

“To say Jacqueline goes above and beyond for her clients would be an understatement! She sold our home within two days (which had 14 above-ask offers) and with her expertise helped select an exceptional buyer with no issues! With the market being tricky, Jacqueline tracked leads and would even go door to door to help us find our forever home! She is truly the best and will do anything for her clients”, said Melissa, a client who sold and then purchased a home in Orange County with Jacqueline.

Broker’s expertise and skills must go beyond location, especially when navigating the current housing market. Higher interest rates have created a lot of confusion. Many sellers in this market are unsure about the best course of action.

During challenging times like the recession of ’08 or the recent pandemic, experienced real estate professionals have weathered multiple storms and know how to overcome market obstacles to achieve the best outcomes for their clients. Jacqueline has seen it all in the last 20 years.

“Interest rates are actually not that high in historic terms, and no home buyer or seller should assume they will stay at any level for very long. As an expert in South Orange County, I have a very good sense of the highest price that a seller will get for their home given market conditions.”

An experienced broker should be able to leverage the market and effectively communicate with other agents to maximize their client’s opportunities.

“The market at the start of 2022 was quite different from the market at year-end, so I made sure to adapt my strategies to the market conditions present at the time of each transaction. One example: For my client I managed to get an entire community FHA approved, and their home sold at a price they were happy with.” Jacqueline shares with us.

Whether you’re looking to buy or sell a property, take your time to make sure you are working with an experienced real estate broker. Ask them questions about how well they know the area, the experience they have in selling in your area and finally what knowledge they have about the market and local real estate news. A home purchase or sale is such a major financial decision that it makes sense to hire brokers like Jacqueline Lennon and her team to navigate the current housing market.

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Amir Bakian

Social Media Marketing agent with 6 years of sales experience. I work really hard to get my clients the best representation to further their businesses.